
Using Media to Promote Your Work
A quality website, professional photos, and recordings for your portfolio can help launch your brand!
Developing a marketable portfolio takes time. Peabody LAUNCHPad offers a wide variety of tools to help you get started on developing the professional materials you need!
Marketing and self-promotion is all about introducing people to your artistic work. What better place to start than getting your work out in the world?
A quality website, professional photos, and recordings for your portfolio can help launch your brand!
Professional Materials such as bios, resumes, teaching statements, or electronic press kits are great tools to help you stand out and communicate your brand to presenters and potential employers.
Social media can play a large role in communicating your brand and engaging with audiences.
Networking is a big part of any artist's professional life, but it's really about building relationships. There are many tools that help artists stay in touch with colleagues and audiences.
Using a business card can be a great way to spread your brand and let people know how to stay in touch!
Developing a mailing list and regular newsletter will help you build a fanbase and keep audiences up to date on recent and upcoming projects.
Meeting potential employers or collaborators can happen anytime, and there's no place to start like an elevator conversation.
Online publications can include press releases, reviews, blogs, and other resources that help people find your work.
For artists, timing is everything. Make sure you know how to work the press to your advantage!
Reviews help potential contractors, employers, and audience members know what to expect from your work.
When presenting an event, use available community resources and local calendars for easy and simple increases to your visibility!